Company Updates Progress on FY 2015 Global Growth Strategy; Strong Innovation Agenda Drives New Revenue Target
BEAVERTON, Ore., Jun 28, 2011 (BUSINESS WIRE) -- NIKE, Inc.
(NYSE:NKE) today provided an overview of its fiscal 2011 results and
reviewed progress on key strategic initiatives to achieve sustainable,
profitable long-term growth across its global portfolio of brands.
During an investor meeting at its world headquarters in Beaverton, Ore.,
the Company increased its fiscal 2015 revenue target to a new range of
$28-30 billion, up from its previous target of $27 billion announced in
May 2010. Additionally, the Company reaffirmed its goal of generating
$12 billion of cumulative free cash flow from operations from fiscal
2011 through fiscal 2015. Both goals extend NIKE, Inc.'s long-term
financial model of high single-digit revenue growth, mid-teens earnings
per share growth and expanding returns on capital.*
"Our fiscal 2011 results demonstrate that NIKE, Inc. has made
substantial progress to deliver our 2015 global growth strategy and
objectives," said NIKE, Inc. President and CEO Mark Parker. "Our ability
to create innovative product and exciting retail destinations, while
leveraging our powerful supply chain and strong balance sheet, allows us
to attack the biggest opportunities to continue transforming the global
marketplace."*
"While the last 12 months have revealed many changes in the world,
the dynamic operating environment also underscores the considerable
strengths of the NIKE, Inc. portfolio," continued Parker. "At NIKE, Inc.
we run a complete offense, and it's based on a core commitment to
innovation. That's how we stay opportunistic, serve the athlete, reward
our shareholders, and continue to lead our industry."*
NIKE Brand Overview
Given strength of performance and robust growth opportunities
identified for the NIKE Brand portfolio, the Company also raised its
fiscal 2015 revenue target for the NIKE Brand to $24-25 billion, up from
the previous target of $23 billion announced in May 2010.*
"Our category offense strategy is at the core of our success. It has
enhanced our ability to target and go after our biggest growth
opportunities. Nearly every NIKE Brand category was up in 2011 and we're
building even more momentum as we enter fiscal 2012," said NIKE Brand
President Charlie Denson. "At NIKE, we are relentlessly focused on the
athlete. We lead with innovation and performance product built for the
world's best athletes and teams, and then we capture the imagination of
the consumer by evolving, aligning and focusing our business around
them."*
Denson continued, "Our ability to be authentic, stay connected, and
remain distinctive through innovating across all areas of our business
is a definitive competitive advantage. Through our Compete-Train-Express strategy, we are dedicated to enhancing consumers' lives, inspiring them and enabling them to be better athletes."
By category, fiscal 2011 wholesale revenue growth rates excluding the
impact of changes in currency for the NIKE Brand were as follows:
| NIKE Brand Category |
FY11 Wholesale Revenue** |
FY11 Growth**/*** |
| Running |
$2.8 billion |
+30% |
| Basketball |
$1.9 billion |
+11% |
| Football (Soccer) |
$1.8 billion |
+8% |
| Men's Training |
$1.7 billion |
+15% |
| Women's Training |
$842 million |
+13% |
| Action Sports |
$470 million |
+18% |
| Sportswear |
$5.1 billion |
+3% |
| |
|
|
| NIKE Golf1 |
$623 million |
-4% |
| |
|
|
|
1 NIKE Golf is reported within the Company's Other Businesses. |
NIKE Brand - Geographic Opportunities
The Company also updated plans for growth in the NIKE Brand
geographies through fiscal 2015. In its developed geographies (North
America, Western Europe and Japan), NIKE expects to generate solid
growth off of a large base, reaffirming a mid single-digit average
annual growth rate for the five year period from fiscal 2010 through
fiscal 2015. In its developing geographies (Greater China, Central &
Eastern Europe and Emerging Markets), the Company reiterated its
expectation of low double-digit growth communicated in May 2010.
Additionally, the Greater China geography reached $2.1 billion in
revenue and was confirmed to be on track to double in size by fiscal
2015 off of its fiscal 2010 base.*
NIKE, Inc. - Direct to Consumer
Reviewing its Direct to Consumer operations, which includes owned
retail stores and digital commerce, the Company reported 16% growth to
$3.2 billion in fiscal 2011. Direct to Consumer operations within the
Other Businesses and within each of the NIKE Brand geographies, except
Japan, delivered growth across their inline, factory and digital
(e-commerce) businesses.
The Company provided an overview of its plans to drive consistent
growth in its Direct to Consumer operations. By fiscal 2015 the Company
estimates it will have approximately 850 owned stores for the NIKE Brand
and approximately 300 owned stores within the Other Businesses. Given
plans to elevate the consumer experience and position the Company's
brands in the world's premium shopping locations, and strong growth
opportunities in digital commerce, NIKE, Inc. reaffirmed expectations of
mid-teens average annual growth in its Direct to Consumer operations
across all geographies with a goal of $5.6 billion in revenue by the end
of fiscal 2015.*
NIKE, Inc. - Affiliate Brands
NIKE, Inc.'s four Affiliate brands - Cole Haan, Converse, Hurley, and
Umbro - reached $2.1 billion in sales in fiscal 2011, an increase of 13
percent over its fiscal 2010 performance excluding the impact of
changes in currency exchange rates. In discussing progress in each of
the businesses, the Company updated its fiscal 2015 revenue targets for
each Affiliate. Compared to its fiscal 2010 base, the Company is on
track to double its Converse, Hurley and Umbro businesses through
organic growth and market conversion opportunities by fiscal 2015.*
By brand, fiscal 2011 revenues for each of the four NIKE Affiliates were:
| Brand |
FY11 Revenues |
FY11 Growth*** |
| Cole Haan |
$518 million |
+12% |
| Converse |
$1.1 billion |
+15% |
| Hurley |
$252 million |
+14% |
| Umbro |
$224 million |
+2% |
NIKE, Inc. - Long-term Financial Objectives
Reviewing performance against the Company's long-term financial
model, Chief Financial Officer Don Blair highlighted delivery of
consistent results through dynamic market environments, "We are focused
on driving sustainable, profitable growth and increasing returns on
capital. The significant cash we expect to generate through fiscal 2015
will enable us to invest in compelling consumer experiences,
industry-leading innovation and premium retail destinations to drive our
growth goals, while consistently increasing cash returns to our
shareholders."*
The Company reiterated its primary financial objectives through 2015:*
- High single-digit revenue growth (average annual rate)
- Mid-teens Earnings Per Share growth (average annual rate)
- Return on Invested Capital of 25%
- Increasing dividends within a target calendar year payout range of 25-35% of trailing four quarter earnings per share
Additional Presenters and Replay
Additional presenters from NIKE, Inc.'s senior management included:
Gary DeStefano, NIKE Brand President of Global Operations; Trevor
Edwards, NIKE Brand Vice President of Brand and Category Management;
Jeanne Jackson, NIKE, Inc. President of Direct to Consumer; Eric Sprunk,
NIKE Brand Vice President of Merchandising and Product, and Roger
Wyett, NIKE, Inc. President of Affiliates.
Investors and media are invited to view the replay of webcast and slides from the event at http://www.NIKEbiz.com/investors.
An archived audio replay in downloadable MP3 format will also be
available approximately 24 hours after the event and accessible through
midnight, September 28, 2011.
About NIKE, Inc.
NIKE, Inc., based near Beaverton, Oregon, is the world's leading
designer, marketer and distributor of authentic athletic footwear,
apparel, equipment and accessories for a wide variety of sports and
fitness activities. Wholly-owned NIKE subsidiaries include Cole Haan,
which designs, markets and distributes luxury shoes, handbags,
accessories and coats; Converse Inc., which designs, markets and
distributes athletic footwear, apparel and accessories; Hurley
International LLC, which designs, markets and distributes action sports
and youth lifestyle footwear, apparel and accessories; and Umbro Ltd., a
leading United Kingdom-based global football (soccer) brand. For more
information, visit http://www.NIKEbiz.com/investors.
* The marked paragraphs contain forward-looking statements that
involve risks and uncertainties that could cause actual results to
differ materially. These risks and uncertainties are detailed from time
to time in reports filed by NIKE, Inc. with the S.E.C., including Forms
8-K, 10-Q, and 10-K. Some forward-looking statements in this release
concern changes in futures orders that are not necessarily indicative of
changes in total revenues for subsequent periods due to the mix of
futures and "at once" orders, exchange rate fluctuations, order
cancellations and discounts, which may vary significantly from quarter
to quarter, and because a significant portion of the business does not
report futures orders.
** Category Revenue references are for NIKE Brand wholesale
revenue only. The Company has provided these numbers only to provide
context regarding the approximate sizes of the businesses.Forward-looking
growth statements are made only as of the date hereof, and are subject
to risks and uncertainties that could cause actual results to differ
materially. The Company undertakes no obligation to update or revise
these forward-looking statements, whether as a result of new
information, future events or otherwise.
*** Fiscal 2011 results have been restated using fiscal 2010
exchange rates for the comparative period to enhance the visibility of
the underlying business trends excluding the impact of foreign currency
exchange rate fluctuations.
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SOURCE: NIKE, Inc.
NIKE, Inc.
Investor Contact:
Kelley Hall, 503-532-3793
or
Media Contact:
Kellie Leonard, 503-671-6171