2013 Annual Report
NIKE, Inc. has a lot of competitive advantages. The most important one is innovation. It drives how we create products, services and experiences for athletes. Innovation increases our operational excellence. And we leverage it across our brands, categories and key geographies around the world. As the pace of opportunity and change accelerates, innovation will continue to expand our leadership position in the global marketplace. That's key to making NIKE more competitive, sustainable and profitable over the long term.
Launch 2013 Annual Report